MoonPay Launches New Crypto App

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Last Updated on May 3, 2023 by Bitfinsider

MoonPay, a crypto payments company based in Miami, continues to expand its services with the release of a retail-facing app.

According to an announcement made this morning, the app, which has been in testing with 15,000 early access users since March, is now extensively available on the Apple and Google app stores.

The app will provide users with the ability to manage multiple crypto wallets and hundreds of different tokens, a feature in high demand among MoonPay users, 55% of whom have transacted with three or more wallets.

The app is another departure from MoonPay’s primary business model, which is to provide on- and off-ramps for crypto-related consumer-facing businesses. MoonPay has been aggressively extending into the NFT market since late 2021, introducing new products such as a concierge service for brokering large-ticket purchases and a platform that assists large brands in orchestrating their own NFT drops.

Ivan Soto-Wright, co-founder and CEO of MoonPay, said in a statement that the new app is intended “to provide our millions of customers with a new way to engage with their cryptocurrencies and digital assets and to provide the foundation for our leading brand partners and creators to continue their adoption within the web3 ecosystem.”

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