Google is being sued for US$25.4 billion in damages by Dutch and UK courts over its adtech practices

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Last Updated on September 13, 2022 by Bitfinsider

In two lawsuits that will be launched in British and Dutch courts in the upcoming weeks by a law firm on behalf of publishers, Google, a unit of Alphabet, faces damages claims for up to €25 billion (US$25.4 billion) over its digital advertising tactics.

Following complaints from publishers, antitrust regulators have recently begun to investigate Google’s adtech.

While the European Commission and its UK counterpart are looking into whether Google’s adtech business offers them an unfair edge over rivals and advertisers, the French competition watchdog fined the corporation €220 million last year.

An inquiry for comment from Google did not immediately receive a response.

The British lawsuit filed with the UK Competition Appeal Tribunal will try to recoup lost earnings from the sale of advertising space on news publishers’ websites and any other website supported by online advertising.

Publishers impacted by Google’s activities are eligible to file a claim in the Netherlands. Harbour is providing funds for both lawsuits.

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